Forvis Mazars Global Private Equity Report 2025

  • After launching an EU private equity report for 2024, Forvis Mazars wanted to launch to the global private equity sector. Surveys had been conducted and data collected, but they needed someone to review the insights, interview partners and clients, and create the report and surrounding marketing collateral.

    The biggest requirement for the copywriter was the ability to use the quantitative and qualitative data, combined with the insights from partners and clients, to determine the angle and story for the report and surrounding campaign.

    Ultimately the goal was to make a splash within the PE sector, using first party research to attract attention both from PE firms and from media outlets.

    • Report copywriting (data reporting with some thought leadership content)

    • Landing page copywriting

    • SME interviews (partners & clients)

    • Additional research

    Timeline: 1 month

  • The report launched successfully prior to IPEM 2025 and generated several fruitful conversations for the Forvis Mazars team. The piece was successfully picked up by international media outlets and industry news sources.